Charlotte Ann Richardson

Work Experiences

• Lead internal communications for complete US-wide network and communicate principal information to over 1,000 employees at the direction of the UK Government.
• Work closely with and at the direction of the British Ambassador to the United States and the British Consul General to Washington; liaise with executive heads of Embassy sections across all government departments to align key messaging and corporate strategies.
• Utilize and communicate effectively with all marketing and communications channels including email, digital signage, Microsoft Teams, video communication, and social media platforms.
• Lead all network-wide staff meetings, all staff internal events for UK government priorities, and external staff development opportunities, training, security, and professional growth.
• Develop innovative ideas and campaigns to modernize communications efficiencies and promote corporate priorities and boost staff morale.
• Champion staff participation in annual survey and help senior leaders interpret results and provide instructive feedback to develop and deliver positive and productive change at executive level.

• Provided research and drafted writing and digital marketing content for the School of Communications (SOC) aimed at the prospective domestic and international student audience.
• Interviewed SOC alumni and published written editorials to the SOC website to highlight the success and diverse careers of alumni.
• Assisted admissions faculty with prospective student outreach – facilitating more than 50 interviews. Led the interview process for the English-language testing of all international applicants.

• Managed digital content & social media calendar for Nationals Park channels (combined reach of 36K); created sales presentations and updated cohesive branding on venue marketing collateral.
• Maintained the web page creation and updating for all Nationals Park venue events, including on-sales, promotion, communications, and customer service for concerts, full-ballpark collaboration events, and Nationals-branded events.
• Advanced the Nationals relationship with external tourism partners and worked across channels to develop tourism marketing materials.

• Managed events production and integrated the communications strategy needed for more than 200 domestic and international events with attendees ranging from 100 – 1,000 persons; designed and implemented event décor and digital communications materials; secured vendors, venues, contract terms, and budget management.
• Oversaw the operations of the top floor conference center of the Foundation’s headquarters of the specific responsibility for scheduling, planning, and executing internal and external events.
• Briefed Heads of State, foreign Ambassador delegations, Members of Congress, and other private leadership personnel for multiple high-level events.

• Developed and maintained Institute website; created original internal digital content and selected outside materials for posting to increase website traffic.
• Marketed and managed Institute events focused on national security law and policy featuring senior-level Legislative and Executive Branch officials. All events exceeded projected audience turnout goals.